After the substantial success of the Granger’s stand at ISPO International Trade Show in Munich, EXT was commissioned by Granger to design a stand for the launch of a brand new range of Granger products under the brand ODO. This ODO launch was to take place at the Virgin Money London Marathon Expo.
Aimed specifically at the sports market, ODO is a range of aftercare products specially formulated to address the requirements of technical performance fabrics and footwear ensuring they keep performing (and smelling) as well as they did on the day you bought them.
With more than 36,000 runners expected to cross the finish line of the Virgin Money London Marathon, after a grueling 26.2 miles, there was a lot of kit that needed cleaning!
The ODO product range comprises:
REVIVE – Sports Kit Wash
REVAMP – Trainer Cleaner
REPEL – Trainer Protector
REFRESH – Odour Eliminator
RESTORE – Sports Wax